设计 (design)
集里怎么说它
- 《Bob Baxley:设计是可见的清晰思考》(00:14起):本集引用 Edward Tufte 的话说’设计是可见的清晰思考(clear thinking made visible)‘,它不是想法的视觉表达,而是一种整体心态——想象你想要生活在其中的未来,然后采取措施使其成真,产出的是组织一致性而非只是漂亮。
- 《Figma CEO Dylan Field:想赢,产品就得有品味》(00:05起):本集把它说成:软件竞争的胜负手。在软件创建成本趋近于零的时代,决定胜负的将纯粹是设计品味和手艺打磨,设计师也将成为未来的领导者。
① 提到它的金句
32 条
我也开始相信,我从未见过一家公司在创立后将设计嫁接上去。
指向原始笔记的链接
I’ve also come to believe that I actually have never seen a company that grafted design on after the founding.
—— Bob Baxley · [14:32]
区别在于,当你设计东西时,你会得到一堆砖块,它们被堆成了一堵美丽而无法逾越的墙。
指向原始笔记的链接
The difference is when you design things, you end up with a bunch of bricks that are piled into a beautiful impenetrable wall.
—— Bob Baxley · [18:43]
他说说一家公司是由设计主导的并不意味着它是由设计师主导的。
指向原始笔记的链接
He said saying a company is design led does not mean it’s designer led.
—— Bob Baxley · [23:41]
抱歉,但这就是在 Steve 领导下 Apple 一直以来的运作方式。设计总是向工程汇报。
指向原始笔记的链接
Sorry, but that’s how it worked at Apple the whole time under Steve. Design always reported to engineering.
—— Bob Baxley · [30:38]
在我发布任何Calendly之前,我和支持经理做了设计审查,对吧?一位支持经理必须在场,因为设计人员和工程人员,尽管我们很在乎,我们总是会发布问题,未来的债务。
指向原始笔记的链接
Before I shipped anything Calendly, I did the design review with a support manager, right? A support manager had to be in the room because the design people and engineering people as much as we cared, we would ship problems all the time, future debt.
—— Oji · [14:52]
有一个短语,我和我的联合创始人会在我们之间非常早地讨论并且我们与我们合作的很多公司分享了它,那就是说你真正想要的是你想用数据诊断并用设计治疗。
指向原始笔记的链接
There’s one phrase that my co-founder and I would always discuss with us amongst ourselves very early on and which we shared with like a lot of the companies that we work with, which is what you really want is you want to diagnose with data and treat with design.
—— Julie Zhuo · [32:46]
如果你想要在软件游戏中获胜,你需要通过设计来差异化。
指向原始笔记的链接
If you want to win in the game of software, you need to differentiate through design.
—— Dylan Field · [58:11]
所以我试着帮助我的领导者看到,他们可以设计自己的生活,以便他们 80% 的时间都花在他们的天赋上。
指向原始笔记的链接
So I try to help my leaders see that they can design their lives so they’re spending 80% of their time in their gifts.
—— Rachel Lockett · [44:25]
如今构建真的非常便宜。设计更昂贵,真的在思考你的产品,你要构建什么。它真的会解决一个痛点吗?什么是如今更有价值的?
指向原始笔记的链接
Building is really cheap today. Design is more expensive, really thinking about your product, what you’re going to build. Is it going to really solve a pain point? Is what is way more valuable today?
—— Kiriti Badam · [64:53]
我认为对我们来说,设计实际上在公司里一直充当着瓶颈,这非常重要。事情必须经过设计批准才能发布,这是有意的。
指向原始笔记的链接
I think for us, design actually has always operated as a bottleneck at the company, which is incredibly important. It’s intentional that things need to be approved by design to ship.
—— Evan Spiegel · [36:29]
如果他们知道如何调整 UI 的小细节,但他们不理解智能体循环是如何工作的,我会更倾向于那种对理解智能体循环如何工作有深厚亲和力并且能够设计它们的设计师或产品经理,而不是那些能编写传统软件并调整样式的人。
指向原始笔记的链接
If they know how to tweak small details of the UI, but they don’t understand how an agent loop works, I would much rather take the designer or PM that deeply has an affinity for understanding how agent loops work and can design those than someone who can write traditional software and tweak styles.
—— Max Schoening · [09:23]
游戏发布 10 分钟后,Zynga 的产品经理们就群发邮件分享了他们的分析,他们说这游戏一出世就死了,因为他的 FTUE,他的首次用户体验,点击次数太多且太糟糕,以至于没人能看到他出色的游戏设计。
指向原始笔记的链接
And 10 minutes after the game came out, the Zynga PMs emailed around their analysis and they said it’s dead on arrival because his FTUE, his first time user experience was so many clicks and so bad that no one was ever going to see his great game design.
—— Mark Pincus · [05:40]
多年来设计界无休止地讨论设计与代码这个话题,我现在就直说了,这是一场虚假的辩论。
指向原始笔记的链接
For years the design industry has endlessly discussed this topic of design versus code and I will just say it flat out right now this is a false debate.
—— Dylan Field · [09:29]
当客户尝试为你设计软件时经常发生的情况是,他们想要一个补丁。他们只想在某样突起的东西上贴一些管道胶带,但你会想,不,实际上这东西突起来的原因是铆钉没有合适的公差。
指向原始笔记的链接
What happens a lot when customers try to design your software for you is they want a patch. They want to just put some duct tape on something that’s sticking up, but you go like, no, actually the reason this thing is sticking up is because the rivets are not the right tolerance.
—— 嘉宾 · [05:27]
我们确实相信,递归的世界离我们并不遥远——AI 将设计它自己所需的系统,来训练和运行下一代 AI,包括这个。
指向原始笔记的链接
We do believe that the world of recursion is not that far, where AI will design the systems it needs to train and run the next generation of AI, including this.
—— Sachin Katti · [00:21]
这里的独特优势在于,我们知道未来的模型可能长什么样,因此能够走捷径,省去很多你在芯片侧需要做的决策、设计决策。
指向原始笔记的链接
There’s a unique advantage here of us knowing what the future models might look like and therefore being able to short circuit a lot of the decisions you need to make, design decisions you need to make on the chip side.
—— Sachin Katti · [35:26]
但我认为如果说设计和深刻的设计专业知识及思维因此而被挤出,那将是一个错误,仅仅是因为我们可以更快地编写代码,我们可以更快地进行数据分析。
指向原始笔记的链接
But I think it would be a mistake to say design and deep design expertise and thinking gets squeezed out, just because we can write code faster, we can do data analysis faster.
—— Elizabeth Stone · [21:32]
用数据做诊断,用设计做解决。
指向原始笔记的链接
you diagnose with data and solve with design.
—— Jon Noronha · [23:19]
当我们创办公司时,抗体设计的最先进技术大约是 0.1% 的结合率。
指向原始笔记的链接
When we started the company, the state of the art for antibody design was about like a 0.1% binding rate.
—— Josh · [16:37]
设计的角色是你最终看到了像素,但设计在组织中的角色是决策、利益相关者、引入需求和问题空间。
指向原始笔记的链接
The role of design is you see the pixels at the end, but the role of design in an org is decisions and stakeholders and bringing in requirements and problem space.
—— Stephen Haney · [41:51]
所以显然在设计和生产过程中重度使用,但它确实也是我的技术联合创始人。
指向原始笔记的链接
So obviously heavily in the design and production process, but also it’s literally my technical co-founder.
—— Yana Welinder · [03:14]
从安全角度来看,这些问题大多目前还没有答案,因为以前有一个假设,即你可以通过软件的发布者或其预期设计来知道软件会做什么。
指向原始笔记的链接
From a security perspective, most of those questions aren’t currently answered because there was this assumption that you could know what software would do by its publisher or by its intended design.
—— Nick Warner · [16:07]
尤其是图像和设计,LLM 有点更可替换一些,但在图像和设计上,我们真的需要掌控自己的命运。
指向原始笔记的链接
Particularly for image and design, LLMs is a bit more sort of fungible, but for image and design we really needed to be in control of our own destiny there.
—— Cliff Obrecht · [16:46]
所以在这里,我们把物理的一个深层结果用作神经网络的设计原理。
指向原始笔记的链接
And so here we use something, a deep result from physics as a design principle for neural networks.
—— Max Welling · [56:53]
你无法通过 Zoom 或通过支持工单与服务业务进行软件协同设计。
指向原始笔记的链接
You cannot co-design software with a services business over Zoom or over a support ticket.
—— Varun Shenoy · [17:06]
而如果你能成功地把你的问题空间设计成有利于 AI 的方式,你就会很快得到一个人类还没想到的解决方案。
指向原始笔记的链接
And if you can successfully design your problem space in a way that’s conducive to AI, you’re going to get a solution quickly that humans hadn’t thought of yet.
—— Brian McClendon · [27:43]
实际的设计并不是占用时间最多的部分。占用时间最多的是验证、确认、调试。而 AI 非常擅长做这个。
指向原始笔记的链接
The actual design is not the largest amount of time. The largest amount of time is in the verification, the validation, the debug. AI is really good at that.
—— Rene Haas · [00:20]
我们可以成为这些拥有芯片技术的年轻公司的归宿,因为在其他情况下,它们必须自己想办法在微软或谷歌那里拿下设计中标。
指向原始笔记的链接
We could become a home for these young companies who have chip technology that in other worlds they’d have to go up and figure out how to get a design win at Microsoft or Google.
—— Rene Haas · [17:29]
从某种意义上说,现在我们有一个理解设计意图的智能,而同一个智能也能写代码。
指向原始笔记的链接
In a sense, now we have one intelligence that understands design intent and the same intelligence can write code.
—— Jonathan Gordon · [03:26]
当我们不同意的时候,我们会说,这是设计使然,我们代表的是生态系统的另一个部分。
指向原始笔记的链接
when we disagree, we’ll say like it’s by design, we’re representing a different part of the ecosystem.
—— Matt Perault · [24:50]
我不认为这是模型或能力上的挑战。这只是产品设计上的挑战。
指向原始笔记的链接
I don’t think it’s a model or a capability challenge. It’s just a product design challenge.
—— Anish Acharya · [01:23]
比如听着,你最高的使命从来就不是在 Figma 里设计渐变填充。
指向原始笔记的链接
Like look, your highest calling was never to design gradient fills in Figma.
—— Claire Vo · [01:00]
② 出现在这些集
2 集
- 《Bob Baxley:设计是可见的清晰思考》 — 作为概念
- 《Figma CEO Dylan Field:想赢,产品就得有品味》 — 作为概念
③ 关联
点进去有真内容 —— 本页主要出口
Lenny · Figma · Bob Baxley · Dylan Field · Apple · Figma Make · ThoughtSpot · FigJam · 设计信条 · Dev Mode
