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go-to-market

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go-to-market

概念
本站收录 14 集 · 13 条金句 · 关联 10 个

集里怎么说它

① 提到它的金句

13 条

在过去20年里，我们就工作如何完成有着非常固定的比例。PM花费这么多时间，开发人员花费这么多时间，上市花费这么多时间。我认为这种契约基本上正在爆炸，因为构建过程，封闭的求解过程，构建过程正在加速得如此之快。
For the last 20 years, we’ve had very fixed ratios in terms of how work gets done. PM takes this amount of time, developers takes this amount of time, go-to-market takes this amount of time. And I think that contract is basically exploding because the build process, the closed solutionary process, the build process is accelerating so fast.
—— Oji · [08:37]

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我见过市场销售团队的成员，按各种标准衡量他们都不该会写代码，但这些人正在构建应用程序和工具，去解决他们自己遇到的问题。
I’ve had members of the go-to-market team where by all measures they should not be able to write code and these guys are building applications and tools to go and solve the problems that they have.
—— Vineet Edupuganti · [28:40]

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那些只是 bug。它们是你推向市场流程中的 bug。
Those are just bugs. They’re bugs in your go-to-market process.
—— Jeanne DeWitt Grosser · [38:38]

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随着时间推移，我学到的最难的教训是：你不能雇佣市场推广人员去解决你作为一家公司还没有解决的问题。
The hardest lesson that I’ve learned over time is that you can’t hire go-to-market people to solve problems that you haven’t solved as a company.
—— Ankur Goyal · [23:04]

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从 CPU 的角度,就像是有很高的概率,实际上事先拥有 CPU 将会是一种走向市场的策略。
From a CPU perspective, it is like there is a high probability that actually owning the CPUs beforehand will be a a go to market tactic.
—— Ivan Burazin · [67:37]

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在软件领域，如果你有了那个逻辑框图，你基本上已经完成了 80%,剩下的就是进入市场的执行问题。而在硬件领域，你才完成了大概 2%。
In software, if you have that logical block diagram of like why it works and everything else, you’re kind of 80% of the way there. And it’s a matter of go to market execution. In hardware, you’re like 2% of the way there.
—— Eric Vishria · [32:22]

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而进入市场这部分，至少和技术那部分一样难，或者更难。
And that the go-to-market part is at least as hard or harder than the technology side.
—— Vijay Pande · [19:46]

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每个人都在不同的真相源上运营，这使得要跨这些不同的 go-to-market 团队和渠道分发协调一致的行动，实际上是不可能的。
Everybody’s operating off of a different source of truth, and that makes it effectively impossible to go and distribute some coordinated action across these different go-to-market teams and channels.
—— Arman Vaziri · [02:53]

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如果你真的相信产品，你不会很早做企业业务，你会晚点做，因为产品本身是一种推向市场的动作。
If you really believe in the product, you wouldn’t do enterprise early, you’d do it later because the product itself is to kind of go to market motion.
—— Sarah Wang · [07:41]

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如今很清楚的是,越来越多的人只是用英语来构建东西,无论你是软件工程师,还是身处 go-to-market、市场营销这样的非技术职能。
It’s pretty clear these days more and more people are just building stuff using English, whether you’re a software engineer or you’re in a non-technical function like go-to-market, marketing.
—— Jerry Liu · [03:58]

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我在那里的一个重要原因当然是,我想为这个时代写下市场进入的打法手册。
Certainly a big reason that I’m there is I want to go write the go-to-market playbook for this era.
—— Jeanne Grosser · [00:36]

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当增长不如你所愿时,那个永恒的问题就是:这是 product market fit 的问题,还是 go to market 的问题?
And it is sort of the perennial question when things aren’t growing as fast as you’d like is, is it a product market fit problem or a go to market problem?
—— Jeanne Grosser · [10:45]

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所以我是《点球成金》的忠实粉丝，你必须像 Billy Bean 那样对待 go-to-market 招聘。
So I am a huge fan of Moneyball and you have to treat go to market recruiting like Billy Bean.
—— Max Freeman · [09:20]

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